The STICK Framework.

LIGHT SIDE (PART 1 OF 2): OUTER WORD — THE COMMUNICATION MODEL OF KINGMAKERS.

— PART 0 —

Introduction

WHAT IS KINGMAKING?

framework grey

Foundation

THE MODEL

— Part I —

s in grey

Source

THE LETTER “S” IN “STICK”

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PRINCIPLE #2

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PRINCIPLE #3

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PRINCIPLE #4

— Part II —

t in grey

Target

THE LETTER “T” IN “STICK”

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PRINCIPLE #1

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PRINCIPLE #2

— Part III —

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Idea

THE LETTER “I” IN “STICK”

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PRINCIPLE #1

— Part IV —

C letter from "STICK"

Context

THE LETTER “C” IN “STICK”

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PRINCIPLE #1

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PRINCIPLE #2

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PRINCIPLE #3

— Part V —

k in grey

Killers

THE LETTER “K” IN “STICK”

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PRINCIPLE #1

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PRINCIPLE #2